Why I can't live without SEMrush?

“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.” ― Sun Tzu, The Art of War

SEMrush is a popular digital marketing tool and helps marketing guru to monitor online products in every aspect. What impresses me the most is SEMrush allows you to create a project in a free account. It gives you a snapshot of your current traffic status, a full track of backlink profile and what's even better, helps you monitor your social media growth. Those metric enables you to gain a holistic view in the current digit market, and it assists you to tackle the potential website audit issue. This is extremely useful for marketers who has a tight budget. And now, SEMrush releases a new feature - Competitive Intelligence.

Analyze every digital step of your competitors

In order to perform a competitor analysis, you should have a list of your direct competitors in mind. Followed by a list of structured dimension for evaluation:

• Website traffic
• Backlink Profile
• Top 10 Ranking Keywords
• Social Media Following
• Domain Authority

Bear in mind, Google spokesman John Mueller has said that "Google Doesn't Give Your Site an 'Authority'". But the domain score from SEMrush or domain authority from Moz is a unified score for a holistic evaluation. It's still an excellent metric to rank your competitors. It's a shame that Moz only gives you three checks quota daily. However, SEMrush Free account can help you collect all the data in one click:

Click here to try SEMrush Competitive Intelligence

I have also prepared an e-book that entails the secret of competitor analysis and hope this extra spice helps you conquer your market. Click here and get your Ebook now!