Table of Contents (Click to show/hide)
Monthly
Active User Rate
Daily
Campaign Budget
Increase
Click-through Rate
Growth
Return on Investment
Customer
Segmentation
Prioritisation of
Limited Resources
Competitive
Responses
Consumer
Change
Did you knowthat an average person spends approximately 26 years of their life in bed? Therefore, it's important to pick the right mattress for yourself to catch agood night's rest. If you're having difficulties falling asleep or you wake upfeeling tired and uncomfortable, then perhaps it's time to consider changing your mattress. But how would you determine picking out the right mattress? Follow us on a dream journey as we guide you through 6 easy steps to choosingthe right mattress.
Is there space for your mattress?
First things first, it’s always important to check if there’s enough space in your room for the mattress. Ideally, you’ll want to have space to move around after yourmattress is placed in our room. This should include considerations to not blockyour windows, doorways, or make it difficult for you to open your closet.
What’s the best type of mattress for you?
Secondly, you’ll want to pick out your preferred mattress material. Most mattresses in the market today are made of foam or coils, and it’s up to you which you preferto sleep on. Your mattress should also be changed every 8 years to ensure it’sstill providing you the right support. To help you decide, it’s good to knowthe differences these materials make:
- Foam mattresses provide you with great contour and when you lie on it, you may feel like the mattress is giving you a warm hug. This is the preferred choice for most customers who wish to sleep on a softer mattress.
- Coil or spring mattresses are more traditional, providing you with a bouncy feeling. A coil mattress is usually recommended to customers who may be on the heavier side as it could provide you with more support. A coil mattress also allows more airflow, making the mattress feel cooler and more comfortable especially in summer.
What mattress type is best for you?
When selecting a mattress, the most prominent choice will come down to either foam or coils. Foam offers a great hug, contour, and a unique feel. The spring is a more traditional feel with EXTENSIVE bounce. For most sleepers, I recommend foam. However, if you’re very large (250+ KG), want a traditional/classic feel, and/or have extreme cooling needs, coils can be the better choice.
How firm should your mattress be?
The firmness of a mattress is usually gauged from a 1 to 10 and your choice of firmnessshould be determined by your sleeping positions. Let’s have a look at how to decide the right mattress firmness for you based on the regular sleeping positions:
- Back and stomach sleepers usually pick a mattress with a firmness point between 5 to 7. This allows the mattress to provide enough support to your back and body, regardless of how you toss and turn for the night.
- Side sleepers would prefer a mattress with a firmness of 3 to 6, as anything above that point would make the bed too hard and uncomfortable.
What positions do you sleep in?
Choose a mattress with a firmness that matches your needs. Side sleepers often go with 3-6 firmness out of 10. Back sleepers are recommended go with 4-7 out of 10. Stomach sleepers go with 5-7 out of 10. There will be, of course, outliers in each of these, but uses these as general guidelines to get started.
How much do you weigh?
Picking out a mattress based on your weight is also important as you’ll want the mattress togive you the right support based on the pressure points of your body. For common adults, a foam mattress with the firmness of 5 to 7 is ideal. If you’re on the heavier end, you may want to consider a coil mattress with a higher firmness point.
What’s your budget?
Finally, you'll want to prepare a budget of $800 to $1,000 when picking out the rightmattress. Don’t spend less than $500 unless you want a mattress that’s going to break down much sooner (and one that could potentially be more toxic also). While cheaper mattresses may be attractive from a price point of view, it's bound to get damaged quickly and you may have to change your mattress again – causing you to lose more money in the long run.
