Pivot Your Marketing

Leading the way in digital marketing. Let me address all your selection criteria and broaden your business reach.

man (Dean Long) is lying on a grey color upholstered bed reading book with new marketing ideas pop up like light bulb

My Expertise

From more than 9+ years, I’ve been leading successful multimedia projects in SaaS, Gaming, Foreign Trade, Technology, Retail and Ecommerce industries.

Marketing Service Icon


  • Search Engine Optimisation
  • Paid Search Campaign
  • Paid Social Campaign
  • Display & Video Advertising
  • Programmatic Advertising
  • Affiliate Marketing
Creative Design Service Icon

Creative Design

  • Adobe Photoshop
  • Adobe Premier
  • Animation
  • UX Optimisation
  • Influencer Marketing
  • Spark AR
Data Analysis Service Icon

Data Analysis

  • Data Mining
  • Data Visualisation
  • Market Survey
  • Quantitative research
  • HTML, CSS & JavaScript
  • SQL, Python & Tableau
Growth Management Service Icon

Scrum Master

  • MBA in Marketing
  • Trained Scrum Master
  • Project Coordination
  • Team Leading

My Achievements

Click Through Rate Performance

Click Through Rate

I combine creative design, engaging copy and pain-point targeting in all advertising campaigns to maintain 3% - 10.2% Click Through Rate (CTR) with a stable Cost Per Action (CPA)


Return on Ads Spend

I'm experienced with multichannel sales and digital marketing in B2B & B2C environments. By doing budget planning and optimisation, I was able to achieve a 15% online monthly sales increase with an average of 1200% return on ads spend.

230% Organic Traffic Growth

Organic Traffic Growth

I lead website optimisation projects through UX optimisation and design thinking. My tinkering online growth resulted in 230% traffic boost, 2:08 time-on-site extension, 0.86 pages-per-session increase and 5.13% bounce rate drop.

100% Customer Satisfaction Rate

Satisfaction Rate

Developing all online communications, social media posting, store sale and customer feedback channels for niche
online/offline marketing. I pride myself in 100% customer satisfaction rate in all online communications.

My Creatives

Don't Take My Word For It

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I've said it before and I will say it again here - I would put my money on Dean knowing more about the google search products than most people at Google. I've never met someone who has as deep knowledge of a product and its offerings than Dean about Google - actually all things search. Dean grew the paid search channel to become a key channel for growth. He was a wealth of technical knowledge for SEO and SEM as well as a true strategist. If you're looking to level up your SEO or SEM you can't go past Dean.

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Hannah Douglas - Director and Co-Founder at Sleepybelly
Hannah Douglas
Director and Co-Founder at Sleepybelly
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Dean is an extremely trusted, knowledgeable and effective in his paid search and SEO work. He's very capable in taking your business objectives and transforming them into actionable insights. I'd highly recommend him to anyone looking to transform their search strategy!

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Valerie Duong - Head of Growth at Bare
Val Duong
Head of Growth @ Bare
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Dean worked in the Performance Marketing team at Koala. In that time, Dean was a great asset to the marketing team, and performance marketing team specifically.

He worked across our search (paid and organic) and affiliate program and the remit also extended into digital marketing data analytics, visualisation and feed management.

Dean positively contributed to the performance strategy, activation and management and was always happy to support other functions of the business as relevant.Dean is a passionate marketer, with great curiosity and a drive to challenge and improve the status quo.

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Sally Phelps, Director, Media at Koala
Sally Phelps
Director, Media
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I worked with Dean in the performance marketing team at Linktree and can say without a doubt that Dean is a true digital marketing expert and highly skilled in SEO, SEM, paid social, analytics and data visualisation.

His technical skills are second to none. His work ethic is extremely impressive and it is clear that Dean puts an immense amount of passion into everything he does.

A true problem-solver, Dean is always eager to learn and will delve into any challenge without hesitation.I could not recommend Dean more if you’re looking for a highly technical, dedicated, reliable and friendly performance marketing professional to work with.

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Gloria Alexander, Paid Social Media Manager at Amazon Prime Video
Gloria Alexander
Manager, Paid Social Media
Amazon Prime Video
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Dean is inquisitive, and has shown great interest in exploring innovative ways to utilise the Search platform to grow performance.

Dean is also very well informed and updated in the industry, i'm consistently surprised on his knowledge and expertise of new products.

In addition, having Dean as a client was very welcoming. His calm and friendly attitude made him easy to work with. Having worked with many clients in my field, I find Dean to be a gem in the performance marketing industry. I would highly recommend him to any employer.

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Jeffrey Loh, Digital Client Success Manager at Microsoft
Jeffrey Loh
Manager, Digital Client Success
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Dean is the technical SEO and SEM expert I aspire to be.

I had the privilege of working alongside him at Linktree and his ideas and guidance when it came to the technical components of both the website and product were invaluable when it came to understanding what was possible with Linktree's SEO.

Dean is a wiz at blending big picture ideas with technical processes and especially proficient at supporting his work with visualizations and documentation for stakeholders.

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Quincy Smith's profile picture,  Head of SEO @ Springboard
Quincy Smith
Head of SEO
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Dean showed impressive skills in team lead and data analysis. His comprehensive understanding of the business context impressed me a lot. He well-adapted tasks at hand in planning, assigning and managing the team to reach maximum efficiency as well as boost morale.

Dean demonstrated a profound knowledge of data visualization and in-depth analysis, and his presentation skills establish deep engagement with the audience.We were always discussing marketing projects at hand, and he can always give useful insight and suggestions for improvement and execution.

As a marketer in e-commerce, he is also able to provide me with helpful advice in HTML & CSS coding. Highly recommended to anyone who needs a skilled marketing specialist.

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Lola HongMarketing Manager at Netease Games
Lola Hong
Marketing Manager
Netease Games
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Hongxin (Dean) Long put tremendous effort into his assignments and class preparation. He demonstrated a profound understanding of the concepts and knowledge in my unit Frontiers of Branding.

I was continually impressed by his marketing skills, ability to combine hands-on experience and branding knowledge as well as his dedication to engaging in classwork. Dean was proactive in class and always delivered high-quality assignments on time.

Additionally, he shows talent in creative visualisation and presentation skills - his presentation and animation video made the group project stand out. Dean worked very well with his teammates on group projects, which is essential for team projects.

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Nicole Stegemann Senior Lecturer at University of Western Sydney
Nicole Stegemann
Senior Lecturer
University of Western Sydney

Dean is a hard worker and always strived to deliver high quality outcomes. This is evident in his ability to really understand the project at hand, and be thorough with planning, managing and executing the project.

Dean showed a lot of creativity in engaging the audience. I was impressed by his video animation and presentation skills. He was also able to find value from data through his in-depth visualisation and data analysis using Tableau and Excel.

He was a great team lead and always provided guidance and feedback when needed. It was a pleasure to work with Dean. I wish him every success in his future journey.

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Hunny Chanthasaeng Developer of Data Analytics in Telstra
Hunny Chanthasaeng
Developer of Data Analytics

Dean (Hong Xin) is a hardworking individual who is meticulous and results-oriented.

He is sensitive to upcoming marketing trends and responsive to market needs.What I like about Dean is his desire to always be on top of things, which is very helpful during crunch time. He is organised and is amazing at delegating work and priorities.

I would definitely recommend Dean in any of his endeavours. He is competent, efficient and blends well with team without losing his individuality.

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Ron Rocio Education Coordinator at Financial Planning Association
Ron Rocio
Education Coordinator
Financial Planning Association

Dean was one of the top MBA students to complete my Innovation, Creativity and Foresight MBA classes over the last five years at Western Sydney University. Dean is passionate about exploring, analyzing and presenting new ideas, especially through scenarios around new products and services.

Dean demonstrated strong creativity and leadership skills to develop and produce a set of future work scenarios using AI tools and frameworks in a powerful combination of compelling roleplays and video vignettes. Dean learned and effectively applied Customer Journey Mapping (CJM) to an e-commerce work project, demonstrated very strong research and analytical skills through written and oral activities.

I am recommending Dean as a great addition to organizations that are seeking to develop and deliver innovative future products & services.

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Hugh Paddingson - Senior Lecturer, Coordinator, Postgraduate Internship Program, School of Business at Western Sydney
Hugh Paddingson
Senior Lecturer, Coordinator
Western Sydney University

Dean always showed interest in my personal growth as an employee and always showed leadership and inspired good work. These are traits that I feel not only made him excel as a marketing manager but it also illustrated to me personal values that shaped my own career ambitions.

What impressed me about Dean the most was his ability to juggle multiple tasks with professionalism. Our workload was often fast-paced and deadline driven. Dean was a really effective team leader because he spent the time to understand the requirements from each stakeholder before delegating tasks to our team.

During task implementation, Dean was able to effectively communicate across the spectrum from technical to administrative, front end coding (HTML, CSS, Java), data analysis, visualisation and creative design. But above all, Dean was a firm believer in user experience design and instilled these values in our team as we delivered work through every stage.

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Alfred Yu - E-commerce Web Developer at Bedworks
Alfred Yu
E-commerce Web Developer
5-star rated marketing skills

My Clients

myCompanion.com.au Logo - Sydney based Pet Food CompanyCelo VPN LogoKoala Furniture - SydneyBedworks Logo | DEANLONG.ioWoolworth MobileESSA.CN Toy Export37 GamesMobvista.Netease GamesLinktree Link to DEANLONG.io - SydneyOvira Australia Logo | DEANLONG.ioLa Maison Australia Logo | DEANLONG.ioRemarkable Outdoor Living Australia Logo | DEANLONG.ioVet Organics Logo | DEANLONG.ioPlann Social Media Planner Logo | DEANLONG.ioBare Funerals & Cremations Logo - DEANLONG.io client | DEANLONG.io
Dean Long - Growth Marketing Expert

Meet Deano

Digital marketing is a multifaceted discipline that requires a skilled craftsman to unlock customer needs and evoke their emotions.

My work is challenging, demanding dedication, creativity, and the ability to constantly adapt in a fast-paced environment. However, I'm driven by the satisfaction of building trust and establishing long-term customer relationships through creativity and innovation.

As a Sydney-based marketing and performance professional, I specialise in branding and user acquisition, retail marketing, E-commerce optimisation, integrated marketing communication, and event operations. I've also managed numerous digital projects, such as converting brick-and-mortar retail businesses into digital powerhouses and managing international Google Ad budgets. My comprehensive skills in HTML5, CSS, JavaScript, SQL, and Python data analytics and data visualisation set me apart from other marketers.

Currently, I'm the Head of Marketing at Remarkable Outdoor Living and seeking new senior-level challenges and opportunities to advance my career.

Let's connect and grow together!

Contact me via email: [email protected]


Come play some games that I made

Bedworks Card Memeory Game

Card Memory Game

A cheeky game to test your memory. I made this memory test game by using Bedworks interior design pictures and my JavaScript coding knowledge. While taking a break on my portfolio tour, this game will give you abundant interior design ideas and unlimited fun challenging your memory.

It's On!
DEANLONG.io Chat AI Yellow Icon

Chat AI

A chatbot powered by OPEN AI's API that will have you laughing, learning, and chatting for hours on end! Whether you're a tech-savvy guru or just looking for a fun way to pass the time, my chatbot is the perfect way to engage with cutting-edge AI technology while enjoying some lighthearted conversation.

Hello Friend!
Dog Therapy

Dog Therapy

Research shows that looking at a cute doggy will have a significant positive impact on your mental well-being. It's absolutely a stress-relief to see all these cuties. With that in mind, I made this dog therapy allows you to watch unlimited puppies with just a simple click. Come on! I know you want to!

Let's Play!

Need Help?

Need help or assistance? I am standing by to make sure you get the help you need. Whether you need to discuss your marketing ideas or set up advertising campaigns, I'm ready to help!