Schedule a 30-minute call with Dean. He’ll ask about your business goals, current marketing challenges, and any specific concerns (e.g. “I want more local leads” or “Why did my conversions drop?”). This is also your chance to ask Dean anything. By the end of the call, you’ll both confirm that an audit is the right move for you. (No hard sell, no obligation.)
If you agree to proceed after the call, Dean rolls up our sleeves and gets to work. This process typically takes about a week for a thorough job – because real analysis can’t be fully automated. Dean might reach out with a few quick questions during this phase.
We’ll walk you through the priority fixes and improvements, from quick wins to critical issues. No fluff, no vague jargon. You’ll know exactly what to do next, whether by your own dev team or with Dean’s further help.
After the audit, it’s your call how to proceed. You can take the recommendations and run with them in-house – or, if you’d like continued assistance, Dean can discuss ongoing consulting or hands-on help to execute the fixes.
In the past five years, I've been in a privileged position to watch and help optimise an outdoor furniture brand in Meta Advertising. Let me tell you what we've noticed.
The marketers who had the best performances with Meta Ads were those who never stopped testing new designs and targeted audiences.
No matter how great your Ad is, at some point, users will get bored of seeing it, daily, in their newsfeed. As an advertiser, you should never stop looking for something better, testing different pictures, value propositions and ways to engage your users. That's why I started to collect Meta Ad creatives in Australia outdoor furniture industry and made this inspirational E-Book for you.
In the following pages, you'll find more than 400 examples of great Facebook Ads to inspire you and help you test new approaches.
Outdoor furniture brands, garden centres, home & lifestyle retailers, and agencies building static Meta creative for AU/US.
Pro tip: Export 1:1 and 4:5 variants, keep text overlays crisp, and ensure logo/CTA stay readable on mobile.
Are these all static images?
Yes—this guide focuses on static image ads only.
Can I reuse the creatives?
Use as inspiration; recreate with your own brand assets.
Do you have indoor examples?
Yes—see Indoor Furniture Facebook/Meta Ad Examples.
How often should I refresh static ads?
Aim to launch a new angle each week (keep top performers live; rotate one new variant).
Legal note
All ad creative belongs to its respective owners and is shown for educational inspiration.
Never assume anything.
Always test Everything
Copyright for all creatives and registered trademarks compiled in this document belongs to their respective owners.
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